10 mistakes in A/B testing of mobile appsAnalyzing the most common mistakes with recommendations on how to fix them. Helpful to learn before running A/B tests in the product.Dec 6, 2021Dec 6, 2021
8 Common Mobile Analytics Challenges And Pitfalls — Tips On How To Avoid ThemAre you involved in mobile app analytics? Then you must have encountered these problems in practice. Take a look at how to solve them.Nov 30, 2021Nov 30, 2021
Case study: How We Lost $7,500 on Mobile App A/B Tests But Learned How to Do ThemCase study on how to use a new data-driven approach in A/B testing to choose a paywall for an app and maximize revenue.Nov 18, 2021Nov 18, 2021